Integrate & Security 2023
Innovations & connections amplified as shows wrap.
The second co-located Integrate and Security Exhibitions, held at Sydney’s ICC, have come to a close with the highest recorded attendee engagement in visiting the exhibitions and participation in education programs. Event Manager, Soren Norgaard, said it was clear the co-located shows are a huge success with ever increasing cross over opportunities between the two industries.
“A major focus of both shows was the impact of AI and the opportunities and technologies on offer,” said Norgaard. “The education programs were especially well attended with professionals keen to keep up to date with the rapid advancements we’re seeing in both industries.”
Highlights of the Security and ASIAL Conference were the presentations by international guest Dean Drako and local heavyweights Microsoft’s ANZ National Security Officer, Mark Anderson, Omnicient’s CEO Stephen Scheeler and Head Safety Security & Access (Australia) for the FIFA Women’s World Cup 2023, Andrew Cooke.
The Integrate and AVIXA Tech Talks featured a special emphasis on sustainability and the 14 panel discussions, courses and case studies provided invaluable key learnings. Plus, the free Thinkers Theatre program was well attended with a huge scope of popular topics such as residential opportunities, next generation security and IoT, immersive projection, the 3G shutdown, robotics and touch screen technology.
A highlight of every Diversified Communications program is the networking opportunities and the Integrate and Security Shows didn’t disappoint. The MSS Security Gala Dinner held at the Parkside Ballroom recognised the Best New Product Awards with the top Award going to Motorola Solutions for the Motorola Solutions Orchestrate. The runner up was Integrated Control Technology (ICT) for the Protege X.
The first day’s Networking Drinks offered a much-needed wind down and saw industry professionals come together to get re-energised for the next two big days. The AVIAs were announced with winners including Citadel Technology, ProVision, Mott MacDonald, Diversified, Ci Group, ProAV and The Electric Canvas.
The AVIXA Women’s Council Forum focused on leadership styles and building spaces for women to thrive in the AV industry. Director of Global Marketing for GPA, Ellesse Fehlberg, and Prismatic Group CEO, Stacy Kempton, shared their first-hand industry experience on how to promote inclusivity.
Now a regular part of the program, the AV Marketers Meet-Up discussed marketing strategy trends, and a candid discussion on which tactics to keep or avoid. At the end of the shows, exhibitors, attendees, and speakers left with a new sense of connection, increased confidence from knowledge gained, and looking forward to 2024.