Issue 25

Midwich & Neat

Australian distribution partnership announced.


2 June 2023

Midwich APAC, a leading global distributor with over 40 years of industry expertise announces a new distribution partnership in Australia with Neat, an Oslo-based video device company. Led by a team of creatives who have shaped game-changing innovations for some of the world’s most recognised video communication brands, Neat devices are continuously pushing the boundaries of today’s technologies.

Neat has been impressing the market with their innovative ideas and cutting-edge technology and Midwich is thrilled to be partnering with them to bring their products to even more customers across APAC.

Neat devices provide crystal-clear audio and video from anywhere in the room. They also help support businesses’ environmental goals by including unique experiences such as advanced smart room sensor technology which allows customers to monitor air quality, and people counting for healthier, lower-cost rooms.

Especially important in today’s new hybrid world of work, Neat bridges the gap between in-room and remote participants giving their users a natural, engaging experience no matter where they are working from. Their purpose-built hardware enhances digital collaboration on Zoom and Microsoft Teams. Neat’s range of meeting room devices includes the Neat Bar, Neat Bar Pro, Neat Pad, Neat Board, and Neat Frame.

As part of the partnership agreement, Midwich will leverage its extensive network and expertise to introduce Neat to new customers and markets. This agreement will allow Neat to expand its reach and accelerate growth while providing Midwich customers with access to the latest and most innovative solutions in the AV market.

“We are beyond excited to partner with Neat” comments Dan Fletcher, Managing Director of Midwich APAC. “Their products are paving the way for meeting room solutions and align perfectly with our strategic goals of delivering exceptional value to our customers. We look forward to working with Neat in building beneficial relationships with our shared customers.”

Neat is equally excited about the partnership, recognising the significant value Midwich’s distribution capabilities bring to the table. “Midwich has a well-established reputation in the Australian market. Partnering with them gives us a tremendous opportunity to expand our business and bring our solutions to a broader audience” states Danielle Rudman, Channel Partner Manager ANZ at Neat.

Midwich Australia:


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Issue 25