Issue 28



9 February 2016

MXA_Group_rs ISE 2016 sees Shure introduce a world debut of a new networkable conferencing audio solution — Microflex Advance. It’s designed to dramatically improve the audio quality for modern conferencing applications where excellent speech intelligibility is paramount. There’s a full gamut of high-quality networked ceilings and table array microphones, audio interfaces, intelligent mixing DSP, and browser-based control software. Microflex advance drwas on Shure’s proven experience in microphone, networking and auto-mixing technology and packages it in a discreet, unobtrusive design, with the ultimate goal to make offices and businesses better places to work.

“We are extremely proud of the engineering and design of Microflex Advance, but this isn’t just about selling clever technology,” explains Peter James, Managing Director Shure Distribution UK. “Bad sound in the workplace is both frustrating and a hindrance to productivity. Videoconferencing is a great invention, but you can’t be understood if you can’t be heard properly, and that’s an issue for management and employees alike. Make the sound better, and not only will the quality of your conferences improve, your internal communications will be generally better, and your organisation more productive.”


It’s no secret that noisy workplaces aren’t conducive to constructive conversation and concentration. Any kind of sound reinforcement often yields speech more difficult to understand, especially so if the environment is noisy. And microphones typically will amplify whatever enters them, not distinguishing between wanted audio (e.g. a person speaking), and unwanted noise (e.g. fans, air conditioning, printers, etc.).

Microflex Advance tackles these issues with innovative new technology, including software control of the array microphones’ pickup patterns to optimise audio capture from speakers and presenters — Shure’s proprietary Steerable Coverage technology. The Microflex Advance ceiling array offers an adjustable pickup pattern with eight lobes that can be defined in three dimensions, and can be flushmounted with ceiling tiles or suspended to avoid fans or ceiling-mount projectors. The table array microphone captures up to four channels of audio from around a desk or conference table and offers an innovative, wholly new ‘toroid’ (ring-shaped) pickup pattern to reject unwanted sound from overhead, such as ceiling fan or air conditioning noise. Signals from the array microphones are automixed by the built-in Shure proprietary IntelliMix DSP providing seamless activation of the best microphone while attenuating microphones that are not being addressed. Furthermore the audio signals can be interfaced with a Dante audio network via single standard Ethernet cable connection. Simple-to-use, browser-based software controls connectivity and monitoring. Preset configurations are included for typical operations, and the system is designed to integrate with third-party audio control systems, such as those from Crestron, AMX or QSC.


“The perfect conferencing solution is a balance,” continues Peter James. “It has to produce high-quality sound, irrespective of how the presenters are using it or bad room acoustics, in addition to being user friendly and integrating perfectly with architectural aesthetics and your network infrastructure. Microflex Advance successfully achieves all of these things. Integrators can have the system on the network and up and running quickly, anyone can operate the system once installed, and the technical innovations we’ve incorporated in the design of the mic arrays and pickup patterns increases productivity and minimizes downtime by ensuring consistent sound quality from any location within your meeting space.”

“Microflex Advance is unique because it combines the deep roots of expertise Shure has demonstrated in both the acoustic and digital signal processing domains,” says Rob Klegon, Associate Manager,

Global Product Management at Shure Inc. “However, in building this system we knew we had to go beyond pure technical innovation to meet the needs of today’s corporate environments. As a result, each feature of Microflex Advance is engineered to provide best-in-class performance, from the acoustics and digital signal processing, to the usability and aesthetic design.”

Microflex Advance will become available in Summer 2016.

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Issue 28